marketing gimmicks

Ryan Farr Merchandises Like a Rock Star

Ryan Farr Merchandises Like a Rock Star

Ryan Farr is working hard on his "rock-star butcher" image, commissioning t-shirts and letterpress posters from the Nashville printer that actual rock stars use. The Hatch Show Print works have that classic old-timey show bill look, but they say things like "Crispity Clouds Of Porkaliciousness" and "Frisco Pig (was a friend of mine)." You can buy them through the 4505 Meats website, along with a shirt with a profile of a woman in a short skirt whipping a pig ("Say it sexy: Chichar-r-r-r-r-r-r-r-r-r-rones"). You have to hand it to the guy — he knows his meat and he knows his audience.

Advertising
 
NY Mag